The Imitum method

Efficient and effective language learning

The best things for man are natural things. Naturally, people have always learned by watching and imitating. The Imitum method is based on this simple principle (from the Latin imitatio – imitation).

Little children learn by watching and imitating everything they see, and they learn their mother tongue like this as well. They listen to their parents and people around them, trying to understand and imitate them. It is not easy for them, but eventually they learn to speak well before they learn grammar at school. It is the same with foreign language studies – just listen and imitate (see for example Paul Pimsleur).

The Imitum method is based on this simple, natural principle, and unlike the traditional grammar-translation methods still commonly used in schools, it requires no cramming.

Imitum is suitable for self-taught learners of all levels – for beginners as well as for advanced learners.

The Imitum method principle

The Imitum method works the opposite way to teaching in schools or typical language courses. Rather than learning a foreign language word by word and then putting the words together into sentences and larger units, it is much more effective to understand the whole first (a story, a sentence). It is just like a jigsaw puzzle – it is much easier to put together if you know what the final picture will look like. In this way, you use your logical memory, which is much more effective than mechanical memory (rote learning). Moreover, logical memory keeps improving with age, unlike mechanical memory.

Logical memory stores individual words in the context of phrases, sentences or simply in connection with a certain topic. Meaningful sentences and logical units are stored in long-term memory more easily, and so is information with an emotional charge.

The learning materials for the Imitum method therefore contain only complete sentences. The sentences are not isolated – they are part of dialogues and wider contexts (in a restaurant, at the office, having fun with friends, etc.). This way you learn to understand and, over time, to imitate the sentences used in everyday conversations. At the same time, you learn the vocabulary and subconsciously absorb the grammar.

You not only hear the sentences but also see them on the screen, which helps you remember them better:

The purpose of the Imitum method is to teach you to think directly in a foreign language (without translating into your mother tongue).

Properties of the Imitum method

The most effective way of learning
Real situations are simulated (by the road, in the rain, at a disco…)
5 times faster than other methods
Intuitive environment
Karaoke with word-for-word translation
Listen to English dialogues

Key features of the Imitum method:

  • Natural – a natural teaching method (learning by imitation)
  • Efficient – excellent results with minimal effort in a short time
  • Simple – no cramming of vocabulary or grammar rules
  • Practical – no need for other textbooks, notebooks or dictionaries
  • Credible – texts and recordings prepared by native speakers
  • Fast – learning is 5 times faster than with traditional methods
  • Realistic – simulation of real situations (in a restaurant, at a hotel, at a travel agency, at a business meeting…)
  • Effective – you use your much more effective logical memory (information is stored in larger units)

Teaching

Where can you find Imitum?

Learning foreign languages with the Imitum method works best with modern multimedia technologies – on a computer, notebook, netbook, tablet or smartphone.

What does learning look like in practice?

While listening to a recording, you see each word highlighted as it is spoken (like karaoke). This way you learn both the pronunciation and the spelling of each word. Each word can also be shown with its word-for-word translation, which replaces a dictionary. Such a “translated” sentence helps you understand how a native speaker builds a sentence, although it may not always look grammatically correct. For better understanding, the translation is sometimes supplemented with notes.

English sentence:
What is your name?
Word-for-word translation into
Czech:
jaký je tvůj jméno
Slovak:
aký je tvoj meno
German:
was ist dein Name
Russian:
какой есть твой имя
Ukrainian:
який є твій ім’я
Arabic:
ما هو خاصتك اسم
French:
quoi est ton nom
Italian:
che cosa è tuo nome
Japanese:
何 は~です あなたの 名前
Spanish:
cuál es tu nombre
Chinese:
什么 是 你的 名字
Polish:
jaki jest twój imię
Turkish:
ne dir sizin isim
Korean:
무엇 이다 당신의 이름
Brazilian Portuguese:
qual é teu nome

The meaning of the sentence is clear even from the word-for-word translation. In grammatically correct Czech your question would be “Jak se jmenuješ?”, but with word-for-word translations you learn how to think in English.

1.
Why is there “tvůj” instead of “tvé” in the word-for-word translation?
Because English has no declension like Czech, and words do not change for gender or case – this is important for understanding how English works.
2.
Why does the word-for-word translation start with a lowercase letter?
Because it is not a translation of the sentence, only of individual words.

Instructions for effective learning

Learning with the Imitum method is most effective if you follow this simple procedure:

  1. Understand the principle of the method.
  2. Listen to the recordings in the background, for instance when doing other things (passive listening).
  3. Listen and silently read the text with the word-for-word translation (active listening).
  4. Try to understand the situation and the meaning of the sentences (without displaying the word-for-word translation).
  5. Listen, read the text and repeat – silently first.
  6. Repeat the sentences aloud.
  7. Before studying, be clear about your goal.
  8. Study for 15–20 minutes every day and relax for a while after each lesson.

Origin and evolution of the method

The Imitum method was developed on the basis of the Cool English working and research concept.

Imitum is based on experience from previous generations of teaching and, above all, on the scientific findings of the American linguist Paul Pimsleur and the Bulgarian neurologist and psychotherapist Georgi Lozanov.

Paul Pimsleur (1927–1976) was a professor of applied linguistics. He studied how adults learn foreign languages and what helps them remember new words and phrases. Inspired by the way children learn their mother tongue, his method puts listening and speaking before reading and writing. New words and phrases come back at gradually increasing intervals so that they are stored in long-term memory.

In the 1970s, Lozanov’s method (suggestopedia) was examined by a UNESCO expert group, which in 1978 recommended it as suitable for teaching foreign languages.

When developing Imitum, the main aim was to find a way in which everybody can really learn a foreign language. And learning a foreign language means being able to think in it directly, without constantly translating to and from one’s mother tongue. Students’ experience shows that this method makes it possible. A combination of scientific findings with the experience of teachers and native speakers led to the Imitum method, which teaches you a foreign language the same way you learned your mother tongue.

Timeline

2004
1st generation – the working concept of Cool English
2007
2nd generation – the first real teaching and practical measurement of the effectiveness of Cool English
2008
3rd generation – the comprehensive Imitum teaching system
2009
4th generation – the comprehensive Imitum teaching system online

The method in the press

HOW MANY LANGUAGES YOU KNOW…

… you are as many times a human as the number of languages you know. What if I don’t want to spend the rest of my life in language schools? I want to speak a language that is understood everywhere and I can travel comfortably around the world using it. One language I will learn and use on every step. Does it exist? …
read more

Online courses with the Imitum method

The following online courses using the Imitum method are currently available:

English without cramming

Online courses for the general public (suitable for everyone who wants to learn, for people looking for a better job, for parents on parental leave and for active seniors). These courses are suitable for beginners as well as intermediate learners.

Business English

Specialized online courses whose topics and vocabulary you can use not only in business meetings but also in informal conversations with colleagues and business partners. This course is suitable for beginners and intermediate learners.

English for kids

Online courses for primary school children – a great supplement to school lessons.

Czech for foreigners

Czech language: www.cesky-jazyk.online
Czech for foreigners for English speakers: en.cesky-jazyk.online

Online Czech language courses for foreigners. Carefully selected topics for travel, work in the Czech Republic and obtaining permanent residence in the Czech Republic. This unique online course is available for English, Russian and Ukrainian speakers.

Mobile application

Cool English www.cool-english.online

It includes courses of general English, Business English, English for children, English irregular verbs and bonus lessons.

Courses for the general public, for beginners and intermediate learners – for everyone who wants to learn and improve their English. The lessons contain topics and vocabulary for everyday situations that you can use at business meetings, in informal conversations with colleagues and business partners, and when travelling.

All courses can be found at www.cool-english.online and are available for iPhone®, iPad® and iPod touch®.

English online tests

A universal portal for English language tests. It is non-commercial and intended for learners as well as for teachers and test authors. Soldiers can also test their knowledge in the same way – according to STANAG (NATO) standards.